Heighten your senses with the refreshing outdoor scent of crisp mountain air and springtime floral blooms found in Purex Mountain Breeze liquid laundry detergent. A staple laundry supply for any home – Purex liquid laundry detergent is ideal for everyday use. This concentrated formula delivers 2X more cleaning power in every drop vs our standard Purex liquid detergent so you only need to use half as much to remove ground-in dirt and stains. Put simply, it’s great laundry detergent at an affordable price. Purex Liquid Laundry Detergent - an extraordinary clean from an all-purpose laundry detergent. Purex – Bright Clean, Smart Value.